Paul Young
125, West Street
Sunnyvale, CA 12345 (9857) 458-4568 Advertising Head Result-oriented advertising professional; experienced in leading start-up companies profitably. Known for devising innovative strategies to excel in competitive markets.
Summary of Qualifications Business Development, Closing deals & Negotiations, Concept Selling & Marketing Client Relations, Effective Team Player, Public Speaking & Sales Analysis
Professional Experience
Advertising Manager
JWT,J. Walter Thompson, Sunnyvale, CA
1990—present Initiated key account advancement program intensively to further business growth objectives
Achieved target sales volume for 2007 prior to estimated time line
Increased the brand penetration in southeast regions & sales growth by 64% in 2005
Successfully closed the online deal with Columbia Pictures in 2003
Developed new marketing strategies for key accounts to stay ahead of competitors
Negotiated & Sold 45 seconds of commercial advertising slots to major agencies
Established higher level contacts with 14 advertising agencies throughout California
Designed business development strategy for expansion of Media Production start-up firm Education B.S., in Marketing, 1989
Stanford University, CA
Awards Won the "best salesmen" award for four consecutive years from 2000—2003 based on Marketing Magazine survey.
Professional Affiliations Chairmen, American Advertising Association (AAA) , 2002 to present
Vice-President, Video Streaming Research Organization, 2004—2006
Committee Member, Americans Institute of Cancer Research (AICR), 2000—2007
Paul Young
125, West Street
Sunnyvale, CA 12345 (9857) 458-4568 广告部负责人 结果为导向的职业广告从业者,有为创业公司获取利润的丰富经验。负责制定创新战略,在竞争激烈的市场中胜出。
资质总结 促进业务发展,完成交易和洽谈,理念销售及客户关系市场营销,有效的团队合作精神,公众演讲及销售分析
职业经验
广告经理 智威汤逊广告公司, 加州
1990 年至今 展开关键客户跟踪方案,以进一步实现业务增长目标
提前实现 2007 年销量目标
增加了在东南亚地区的品牌渗透及 64%的销售增长
在 2003 年成功完成与哥伦比亚电影公司在线交易
为关键客户开发新的营销策略,以保持领先竞争对手 通过谈判将 45 秒广告时段销售给主要代理机构
与整个加利福尼亚州的 14 个广告公司建立联系
为媒体启动公司扩张而设计业务发展战略的
教育背景 市场营销专业理学学士, 1989
斯坦福大学,加州
所获奖项 基于《市场营销》杂志,从 2000-2003 年连续四年年奖调查中荣获“最佳推销员”
专业组织会员 主席,美国广告协会(AAA)
2002 年至今 副主席,视频数据流研究组织,2004 年至 2006 年 委员会委员,美国癌症研究所(美国癌症研究所),2000 年至 2007 年